It doesn't need to be a round number such as 2020 to state a turning point in society.

It has been said since the late 90's that we're living the opportunity of a lifetime with possibilities to monetize content online in all various ways.

I remember being sold and even bought a few ebooks in the early 2000's through newsletters and sales pitched through long landing pages to buy the product/ebook for only 4.99 USD with an ugly PayPal button.

Nothing is different today, only the design of how things look and how to get paid.